Big Data made a Big Difference in the biggest story of the year – the US Presidential election. Although President Elect Trump had pooh-poohed the impact of Big Data, he rallied a last minute expert team in the just the summer prior that just may have made the difference. Using digital targeting, the strategy collected
Reblog of Simon Khalaf, SVP Publishing Products on Yahoo Developer Network.
Bring Big Data to the People. Big Data isn’t just for IT geeks; everyone can understand it and use it.